How Often Should You Post on Google Business Profile?

Quick facts

Posting once per week keeps a listing active.

Posts typically stay visible for about 6 months.

Photos and updates increase engagement.

Regular posting signals business activity to Google.

Posts can include promotions, updates, or tips.

What trips people up

Many businesses post once and forget.

Consistent posting helps keep the listing fresh and engaging.

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Lenny Rowell

Local Marketing Consultant and Google Business Profile Expert

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