Contents
Quick facts
Citations are online mentions of your business name, address, and phone number.
They appear on directories, maps, and business listings.
Consistent citations help Google verify business legitimacy.
Examples include Yelp, Apple Maps, Bing Places, and local directories.
They improve local SEO authority and trust signals.
What trips people up
Many people think citations are backlinks.
They are not.
Their main role is verification and location trust, not direct ranking power.
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